Black Toothpaste?

It may seem like a marketing ploy, black toothpaste, but this charcoal based whitening toothpaste is the real deal.

Looking for an at-home whitening toothpaste that is safe, fun and great for sensitive teeth?  We are now carrying Black is White, an exceptional teeth whitening system without bleaching and abrasive agents.  This at-home whitening toothpaste and toothbrush comes in two flavors, Black is White, a refreshing lime flavor and White is Black, with an extra mild taste.

If you are looking to regain your natural tooth color the safest way possible brushing just two times a day, then this whitening system is for you.  You’ll be able to see results in just the first couple of weeks.  One of the nice things about this toothpaste is how your mouth feels after using this toothpaste, you are left feeling clean and fresh for hours!

This black in color whitening toothpaste safely whitens your teeth by effectively absorbing dirt and discoloration particles.  You can say goodbye to coffee, tea and wine stains!  The charcoal acts as a magnet by “pulling” stains off the teeth to restore a natural white smile.

Black is White contains very low abrasive particles and no bleaching agents, plastic particles, triclosan or SLS (sodium lauryl sulphate) – so you can regain your natural tooth color WIHTOUT the danger of breaking down your enamel!

The main ingredient is activated charcoal, which gives the toothpaste both its color and name: “Black is White.”  It removes stains without abrading the enamel or using chemical bleaching agents, instead, the activated charcoal absorbs stain particles and gently eliminates them.  It balances the pH of the mouth while protecting against the growth of pathogens and cavities.  It’s an affordable, safe and effective whitening agent with double protection against tooth decay.